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The Best Video Conferencing Tool In The Market


Virtual Conferencing Tool

The relevance of virtual event platforms and virtual meeting apps has increased exponentially in the past few months. They are no more just limited to an office. From school students to senior citizens, everyone is familiarising with virtual tech tools that were previously pretty obscure. As the world gets acquainted with lockdowns and social distancing, it is also adapting with these new ways to carry on with its business. The tool you pick to reach out to clients and customers should be easy to use for them, while giving you a wider range of options.


Let’s look at some of the most famous virtual conference tools:


Virtual Conference Tools

The debate of Microsoft Teams vs. Zoom – These are currently the most common virtual conference platforms. Both allow for online meetings, chats, calls, files sharing and screen sharing. But due to Zoom’s simplistic user interface, it is the more preferred option for virtual conferences. Zoom has now touched 300 million daily users while for Microsoft Teams this number is around 44 million. With Zoom attendees don’t even need to create an account; they can just click on a link to join in.


Virtual conference tool - Google Duo

Google Duo – This is structured more for personal and informal conversations rather than for a video conference. It has great video quality but lacks interoperability with other platforms and tools like browser extensions, something found in Zoom. Only Google Duo users can call each other whereas anyone can join a Zoom conference with a link. An important tool for video conferencing is screen sharing, which Zoom has but Duo doesn’t.


Virtual Conference Tool - GoToMeeting

GoToMeeting – In the past, GoToMeeting was actually the “go to” platform for a virtual conference. It has HD video, unlimited meetings, screen sharing, 24/7 customer care and end-to-end encryption. Though one drawback is that the free version allows only 3 participants at the most, whereas the free Zoom version allows for up to 100 participants.


Virtual meeting platform - Skype

Skype for Business – Skype can be considered a classic virtual meeting platform in the sense that it has been in use for many years. It sure has good features like unlimited meetings, secured network, instant messaging anytime and screen sharing. But a maximum of 250 participants can attend a virtual conference with Skype for Business. On the other hand, with Zoom, you can hold your virtual event for as many as 1,000 participants.


Virtual Tech Tool - Cisco WebEx

Cisco WebEx – Though this virtual tech tool has SIP calling integration, meetings, training, and remote support, it is divided into separate products that you need to buy at different prices. Whereas, Zoom presents all these features as a single service. It has cloud storage, HD video, screen sharing and unlimited meetings. There is a 24/7 support for the more expensive plans. But unfortunately, a complicated user interface doesn’t make it a compelling choice.


In conclusion, Zoom stands out as the best video conferencing tool because of its intuitive and easy user experience, wide range of features and security features like watermarks and a waiting room. To assist you in a successful and seamless organisation, The Event App comes already integrated with Zoom. With The Event App, you can not only gather a wider audience for a virtual conference, but also engage them with polls, surveys, discussions and networking opportunities. After the virtual event, The Event App gives you a statistical performance analysis which you can use to get more sponsors for your next event.

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